Bi-State Development’s MetroLink and MetroBus system required a comprehensive signage overhaul to improve rider experience and support future expansion. Ten8 Group developed a unified, modular sign system that enhances consistency across the network while maintaining flexibility for growth. A key focus was solidifying the new “M for Metro” brand identity, seamlessly integrating it into the system while allowing new lines to develop their own distinct characteristics. To further improve wayfinding, Ten8 created a thorough standards manual outlining strategies for various expansion scenarios. Additionally, the redesign extended to Bi-State Development’s St. Louis Downtown Airport, where new logos and updated directional signage were implemented. Inspired by flight patterns and the organization’s color palette, the refreshed graphic elements enhance both the visual identity and navigational clarity of the airport environment.